Heather Rayside

fordignity.com.au/
@fordignityau

For Dignity sell ethical gifts, homewares & fashion accessories that create freedom.

Heather was able to start running her business rather than letting it run her.

Sustainable living is more than taking care of the planet, it’s also about taking care of the people. That’s how Heather from For Dignity runs her business. 

Heather started her social enterprise business in 2016 and focused on helping to stop human trafficking but it became more than that. This ethically sourced online boutique takes things to the next level by also ensuring the high quality product range includes eco-friendly, plastic-free and/or made from repurposed and recycled materials. 

Wow, if you think that is enough, just wait. They also offer a special carbon neutral delivery! 

But where you see the biggest impact is its voice. At every touchpoint with For Dignity, you will hear the importance of your purchase [your impact] and even hear directly from those that make your products. 

For Dignity offers more than quality products in contemporary designs. They help create freedom. Almost all the products are sourced from freedom and fairtrade businesses and profits go to organisations helping to end human trafficking.

Heather started her business after returning from living in Vietnam for seven years and seeing firsthand the power of business to transform lives and communities for the better. When your work is helping vulnerable people and communities, it would be hard to switch off. 

That’s where eComm Ignitor changed things for her. Where Heather saw the biggest impact was that it helped her run her business, rather than letting it run her.

“Unstoppable [eCommerce] has helped change my approach to business, I’m more goal-orientated, methodical and less stressed. The business has gotten stronger both in the metrics, its identity as a brand and its focus for the future.”

Heather is a strong member of the Unstoppable eCommerce community and it has been such a treasure getting to know her and her business. We love that she has become an Unstoppable and using her business to help over 40 million people still in slavery.

I personally use For Gidnity to shop for gifts often and can highly recommend them, the recipients always love the gift boxes I send.