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Lessons from Layne Beachley

Lessons from Layne Beachley

It’s easy to mistake persistence, discipline, dedication and sacrifice for talent. Layne is regarded as the most successful female surfer in history. But here’s the kicker. That’s not just because she’s a talented surfer…

Should I Offer Free Shipping?

Should I Offer Free Shipping?

One of the most common questions we get is around shipping. Shipping costs are one of your biggest expenses, and one of the top reasons people don’t buy. So should you offer free shipping?

Tell More to Sell More

Tell More to Sell More

Once people become aware you exist and show interest in what you sell, they need more information in order to make a decision whether to purchase or not.

Email Is Not Dead

Email Is Not Dead

Email marketing is still as strong as ever. If done strategically, proactively and elegantly it can produce a massive return on investment.

How To Generate Real Results Using Facebook Ads

How To Generate Real Results Using Facebook Ads

Facebook Ads are a tool and like any tool, the results will vary depending on the users’ ability to understand and use the tool. So, how do you stop leaving money on the table and start getting results from Facebook Ads?

Unauthorised Audit: Milkman Grooming Co

Unauthorised Audit: Milkman Grooming Co

What is an Unauthorised Audit? In our Facebook group we run weekly live website audits where we review eCommerce sites and give suggestions on how they can improve their conversion rate and overall user experience. However, we decided to do something a little...

Facebook Ads Don’t Work

Facebook Ads Don’t Work

I have seen people waste thousands of dollars on marketing strategies and Facebook Ads and email campaigns set up by people who don’t have the experience or know-how needed to use the tools to their advantage.