Today, we deep dive into how to know which investment makes sense for you, depending on where you are in your business right now. We also talk about how to know when investing in your website makes more sense than investing in ads, and vice-versa.

Today, we are going to talk about what trolls are, why they do what they do, how to better deal with them, and how to avoid adding fuel to their fire. We’ll also share a personal story of a not so lovely experience with a troll—including the avoidable mistakes in dealing with them—so that you’ll know what to do when you come face-to-face with them.

In today’s episode, we look at the 3 main reasons why people might not buy your promotion. If you’ve had a promotion that didn’t go as well as you thought it would, or you’re planning on offering a promotion in the future, this episode is perfect for you.

In today’s episode, we shine a light on the benchmarks that we use to decide if a business is ready to outsource their marketing to an agency, or if it’s better that they learn how to do it themselves.

Today, we look at why some Facebook Ad accounts do well and why some don’t. We’re going to share why we like to look at the success generated from Facebook Ad accounts holistically, and why it’s important for you to do this as well.

Today, we’ll talk about what we learned from shopping at over 100 online stores. We’ll be sharing our insights, tips, and advice on the learning opportunities that we found so that you can improve your online store and sell more.

In this episode, we talk about why customers hate paying shipping, how you can work out if you should offer free shipping, how your shipping rates can dramatically impact the number of sales you may get on your online store, and more!

Today, we are going to share 5 tech-checks to improve your online store, the first thing we look for when an online store’s conversion rate is tanking, and we’ll also share some free tools so you can run these checks on your online store today!

In today’s episode, we’re going to share what conversion rate is, how to work out what yours is, and what you should be aiming for.

Today, Cinzia Cozzolino, the founder of the award-winning online store ‘The Smoothie Bombs’, shares how she researches and decides what products to launch next, how to create hype and excitement around the launch and more.