In today’s episode, we are talking all about trust and how it can make or break your online store. We’re going to go through some elements that we believe are absolutely critical to have on your online store so that you can use this as a checklist to go through and make sure that you are delivering a very trustworthy—and therefore buyable from—store.

In today’s episode, we are discussing a recent post on Facebook that went viral, and we are discussing why—sometimes—all publicity is not good publicity. BUT! We are talking about how this fits in with our brand new marketing funnel and how you can use this to sell more on your online store.

In today’s episode, we talk about some really amazingly powerful insights that you can get from your Google Analytics to understand your high-value customers so that you can find more of the people who are spending money with you—YAY! That’s what we all want, right?

In today’s episode, we are talking about Facebook Ads and we‘re answering the question, are they going to work for you? We know that Facebook Ads can get big results but—and this is a big BUT—there are some non-negotiable ingredients and elements that your business needs in order for Facebook ads to work for you.

In today’s episode, we’re talking about Shopify themes and how to choose one that is actually going to work for you. It could be really overwhelming navigating through all the options that are available out there. So in this episode, we’re going to break them down for you and make it as easy as possible to choose a theme that is going to work for your online store.

In today’s episode we talk to Kim from Burbridge and Burke about how she opened her bricks-and-mortar store in Nelson Bay, while building her online store at the same time—and how she did that with, as she says, no technical skills at all!

In today’s episode, we are talking all about quarter four and how in the past Black Friday has been a record sales date on the eCommerce calendar, but why we’re actually predicting this year might be a little different and why we’re actually recommending against Black Friday. So keep listening to see why this is and what we are suggesting instead.

In this week’s episode, we’re talking about why packaging is important—how it evokes different feelings for your customers and how you can use the experience to create lasting and positive emotions that will help increase your customer rates and referrals. 

In this episode, we talk about the importance of taking time for yourself, sharing some personal anecdotes on mental health issues and stress management. We also share tips and tricks so that you can keep being your best self. Learn to manage your business instead of letting it manage you.

In today’s episode, we talk with I Choose Me founder Ashley Longstaff about her journey to building an online store with a small family in tow. She walks us through her corporate career, the challenges of being a working mum, and the mistakes that nearly crippled her business.