The Unstoppable eCommerce Podcast

Shownotes Alejandro Lauren is the alter ego of artist Wayde Clarke. Wayde is a proud Wiradjuri/Birpai man, a queer, Aboriginal artist and qualified art therapist dedicated to empowering others through creativity.  Wayde’s work is deeply influenced by his experiences...

Shownotes In this episode of The Unstoppable eCommerce Podcast I’m joined by Rebecca Laut to discuss the ins and outs of adding wholesale to your DTC business.  We explore essential considerations such as pricing strategies, finding wholesalers, building strong...

Shownotes In this episode of the Unstoppable eCommerce Podcast, I explore the concept of 'ugly marketing,' a trend that embraces imperfection in advertising and content creation. I discuss how this approach stands out in a world filled with polished ads, why it...

Shownotes In this episode of the Unstoppable eCommerce Podcast, I delve into effective strategies for maximising post-sale opportunities in eCommerce. I discuss the importance of educating new customers about the brand, enhancing their experience, and building loyalty...

Shownotes In this episode of the Unstoppable eCommerce Podcast, I discuss the importance of trust in online shopping.  In this episode I’m joined by Kimberley Roberts-Salee. As the Head of Marketing and Communications for Cyber Wardens,Kimberley  is passionate about...

Shownotes In this episode of the Unstoppable eCommerce Podcast, I discuss the importance of trust in online shopping.  Without trust, customers are unlikely to make a purchase, regardless of product quality. I share actionable tips for building trust, such as creating...

Shownotes In this episode of the Unstoppable eCommerce Podcast I share five easy to implement, effective strategies to boost website conversion rates. I emphasise the importance of simplifying navigation, enhancing product descriptions, building trust through badges...

Shownotes In this episode of the Unstoppable eCommerce podcast, I share my journey of starting my first business and losing over $80,000! I share the expensive lessons I learned along the way and what you can learn from them (without losing money!). Learn about the...

Shownotes In this episode of the Unstoppable eCommerce Podcast I chat with eComm Ignitor Alum, Jodi Benjamin from Life Of Colour. Jodi shares her journey of building an Australian art brand from scratch, discussing the challenges she faced, the importance of...

Shownotes Congratulations on purchasing an eCommerce business! Now the purchasing negotiations are over and it’s all yours, what should you do? In this episode I answer a question from Christine Law “What should I do after buying an eCommerce business?”.  I discuss...

In this episode Amy shares the journey from starting an Instagram account and blog in the early days, sharing food photos before it was cool, being an early influencer for other brands and how she then transitioned into product manufacturing and curating a store of other people’s products that aligned with her lifestyle.

Corine Raymond submitted a question for me to answer on the podcast “Is it a waste of money to pay a fee of $4k to show you the ropes of Ecommerce, a training course”.

In this episode I’ll give you my answer!