Meet Karyn

Your eCommerce Marketing Mentor

Karyn (“with a Y”) Parkinson is the creator of Unstoppable eCommerce, an education hub and community that helps online store owners (and marketers) start, grow, and scale profitable and sustainable eCommerce brands. 

With over 14+ years of experience in the world of eCommerce, Karyn has mentored hundreds of online store owners from start-up businesses to 8-figure international brands (including one she took from 5 to 7 figures in under 12 months).  One thing is for sure, Karyn has seen it all: from product development to marketing, to piercing through the international markets.  

Armed with the belief that with a good product, and the right strategy, anyone can create profitable and sustainable eCommerce success, she has taken everything she has tried and tested into her proprietary framework: the eComm Growth Formula (book coming soon!) that underpins every strategy, training and resource within Unstoppable eCommerce.  

Karyn is the co-owner of art + craft and dopamine decor brand Hueray, a sought-after eCommerce speaker, the host of the top 10 marketing podcast: Unstoppable eCommerce, and the wrangler of a toddler (and husband)! 

Karyn has been featured in:

You can be Unstoppable

I’m betting you didn’t start your business so you could…

👎 Be a slave to your computer

👎 Constantly go around in circles

👎 Wonder if you’d ever turn a profit – let alone ditch your day job

👎 Feel overwhelmed 24/7 by a never-ending to-do list

If you’re ready for your eComm Business
to…

👍 GENERATE CONSISTENT FULL TIME INCOME (AND THEN SOME)

👍 WORK HARD FOR YOU – SO YOU CAN DO LESS AND EARN MORE

👍 SUPPORT YOUR FAMILY WITH TIME AND MONEY

👍 GO TO BED KNOWING YOUR MARKETING IS WORKING FOR YOU

👍 WAKE UP TO SWEET SIGHT OF SALES NOTIFICATIONS EACH MORNING

THEN I’M HERE TO HELP. 

Let me show you how, with up-to-the minute, agency-tested strategies

It really is possible to create a thriving eCommerce business and a life you love.

MAKE ME UNSTOPPABLE

Trophy Cabinet

Working with Karyn is an incredible experience

Karyn not only helped me understand my store and strategy better, but also empowered me to believe in myself and the value of my products. Her guidance gave me the confidence to show up fully, take things to the next level, and truly back my business. It’s been such an enjoyable journey, and I’ve levelled up in more ways than one both personally and professionally.

Wayde Clark

ALEJANDRO LAUREN

a very holistic approach to marketing

“Karyn has been such a great help with building my business, both in a group setting (working with her in her Ignitor program), to one-on-one (having her manage my FB ads). She takes a very holistic approach to marketing, and is able to give really useful and actionable advice that is not overwhelming. She looks at the whole picture – website, ads, email, etc. – and can show me how we can utilise them in the most effective ways. I highly recommend getting Karyn’s eyes and brain on your business!”

Elise Ross

Spruce Craft Co

Highly recommended!

“Karyn is a gem to find in the eCommerce training field.
Her training is down to earth and easy to follow.
I love her ‘step-by-step’ instructions and she also makes any complicated stuff seem simple.
Highly recommended!”

Ree Beilby
TWIZZLE DESIGNS

Karyn is a pleasure to do business with

Like all business owners, I am time poor and, as such, I very much appreciate her prompt, professional and no non-sense approach to my needs. She knows Facebook, its advertising, and is up to date with the constant changes that Facebook makes. She understands what my business specifically needs regarding this. She works with myself and my team, giving ideas, discussing ours and accepting feedback in coming up with advertising which has certainly worked for us. We receive monthly reports which are clear and concise and which she ensures we understand. These results are then used to plan the next strategy, if one is required. The online sales results Karyn has created are amazing and I would unreservedly recommend any online shop to at least have an initial discussion with her, and then let her take your business to the next level!

Gaye Barlow

The Skin Care Clinic

You’ll be in very safe hands

“We have been working with Karyn for three months and are very happy with how our sales have gone so far. Karyn helped us to achieve our biggest month online ever in December. Karyn is organised, incredibly knowledgable, always helpful and just a pleasure to work with. If you are ready to scale your online store I couldn’t recommend Karyn enough. You’ll be in very safe hands.”

Fiona Savaris
ACORN KIDS

impressive year-on-year growth

“Unstoppable eCommerce’s holistic approach to digital marketing is a winning formula. Since I began working with Karyn and the team at Unstoppable eCommerce, my business has grown from a micro-scale home operation to a six-figure company with impressive year-on-year growth. Our revenue continues to climb steadily each and every month, and our Facebook Ads are performing exceptionally well with ROAS in the vicinity of 6.06x. In addition to the fantastic results, it’s evident that Karyn and her team are not your typical agency and they genuinely care about and are invested in the success of our small business.”

Lauren Dunne

BILLIE & BYRON

I feel unstoppable

“Before doing the Ignitor program I felt lost, frustrated, overwhelmed and out of my depth. After doing the course I feel Unstoppable! I feel confident, knowledgeable, successful and totally equipped to smash our goals!

The investment is worth every cent! If you are someone who wants to know how to take control of your online business, Karyn will absolutely guide you through how, why and what and all that is left is for you to follow through. I almost don’t want to share just how good this course is because I feel like I have a secret advantage over other e-commerce stores, but there is room for everyone to succeed!”

Kim Burbridge

BURBRIDGE AND BURKE

My Commitment

Always was, always will be

On behalf of Unstoppable eCommerce I would like to acknowledge the Palawa people of Lutriwita as the First People of this amazing place I call home.

I acknowledge them as the custodians and as the caretakers here through all of time.

The warm loving feeling of ‘home’ is felt here and it’s a testament to the nurturing and care you have provided this country for thousands of years. I have much appreciation for the beautiful beaches where my family enjoy skipping stones along the water and taking in the breathtaking sunset views of Mt Kunanyi.

I am grateful for the conservation practices you undertake and acknowledge that it’s because of this, my family are able to enjoy these moments of beauty.

I pay respect to the Palawa Elders and acknowledge them as the wisdom holders and the teachers of the Palawa community.

I know I have much to learn and I am committed to listening to the Aboriginal community and taking action to be an ally and be an equitable business that honours your community and your culture.

I offer scholarships to eComm Ignitor for First Nations business owners. Please get in touch to find out more.

 

Just for fun!

Fun Facts
My husband cost me $50!

I met my husband Luke on RSVP (Before Tinder was around!)

I had to buy “stamps” to talk to him and he’s still the best $50 I ever spent!

We’ve been together for over 11 years and he still makes me laugh every day!

I have a gorgeous blended family

I have an adult step-daughter and toddler who just entered the “terrible twos”.

AKA I haven’t had a good night’s sleep in over 2 years!  Send chocolate! 

We love a good dress up! 

I have a crooked smile!

I live with Bell’s Palsy having developed it after the birth of my baby and suffering from preeclampsia in 2021.

This means half my face is paralysed.

I have a wonky smile, yawn with one eye open and I can no longer whistle! 

If you’re interested you can listen to my Bell’s Palsy Journey here.