Yotpo research shows that 84% of consumers are more likely to buy from a brand whose values align with their own — for Gen Z, that number is over 90%. (AMIE)
So do you know what your brand values are?
If you do, are you telling your community enough?
Today’s episode is a quick reminder of how to make your brand connect with your audience and choose to purchase from you over the many other options available.
Be sure to join me live next week for the Pathway To Profit Facebook Ad Challenge.
- Facebook Challenge [00:40]
- Market values research [01:54]
- eCommerce for financial freedom [03:32]
- Showcase sustainable practices [05:52]
- Ditching Plastics [07:31]
- How to start your business [22:19]