Lauren Dunne

Billie & Byron sell a beautiful range of gender neutral babywear and accessories made from natural and organic fabrics.

Lauren has increased her website conversion rate and implemented a winning Facebook ad strategy

Have you ever looked for the perfect unisex, boho, perfectly crafted but useful baby gift before? Well, Lauren Dunne did when searching for her dream nursery and baby fashion but just couldn’t find what she was looking for.

So, she decided to go from magazine journalist to designer and launched Billie & Byron® while on maternity leave with her son in 2020. 

Since the site launched, this family-owned Australian business has been blown away by how it has been received and the kindness and support shown by their customers, suppliers and followers.

Focused on bringing that dream selection of boho-luxe inspired baby fashion and accessories to life but taking it that extra step further. Billie & Byron® features earthy hues, natural fibres, and quality materials and even offers carbon neutral shipping (no wonder they are in the running to receive an ORIAS).

Lauren decided to take the plunge to level up her online business when she enrolled in eComm Ignitor in 2021. Still on maternity leave, starting a new biz and juggling a lot of different balls (for their dog MacGyver) and bottles at the time – she completed the self-paced course and let her online store hit the roof!

Unstoppable eCommerce has proven invaluable to me and my business. Since joining eComm Ignitor I’ve redesigned my website, increased my store’s conversion rate, implemented a winning Facebook ads strategy, and connected with an inspiring group of entrepreneurs.”

I mean, it doesn’t get any better than that right?!

eComm Ignitor is for those ready to take that next step in their business, transform their own knowledge and create an Unstoppable eCommerce brand! Find out more over here