Sell  More On Your Online Store

Learn how to grow your online store with courage, confidence and clarity.

Sell  More On Your Online Store

Learn how to grow your online store with courage, confidence and clarity.

If you’re reading this… 

You are probably not getting the results you you’d like from your online store, you’re feeling frustrated and wondering if you’re ever going to crack the code. 

You’ve got an amazing product and you know that if only people would order your products they would love them, tell their friends and come back for more! 

We totally get it. 

Most online store owners are leaving money on the table.

It is our mission to empower you to succeed because we truly believe success + changing the world go hand in hand.

We have worked with hundreds of eCommerce businesses and we know what it takes to have a successful online store.

One that you love, one that serves you, one that SLAYS!

DOES THIS SOUND Familiar?

You’re frustrated because you know with all your heart and soul that your product is amazing and when people do buy, they love? But… you feel like your store is the best kept secret on the internet.

You’re feeling confused and overwhelmed by Facebook ads and how to make them work for your store?

You’re feeling disheartened by the number of people who are coming to your site, only to leave without buying.

You know you are leaving money on the table… you just don’t know what to do about it?

You’re wondering why you bother with social media and PR when you are getting engagement and awareness without sales.

WE’RE HERE TO TELL YOU THERE IS A BETTER WAY

Imagine THIS INSTEAD

Your site attracts a steady flow of customers who spend money, tell their friends about you and buy from you again and again

You have a Facebook ads strategy in place that generates a controllable and predictable flow of visitors and purchasers to your site

You know what the big brands are doing to grow, scale and succeed?
(hint: it’s not expensive or complicated once you have the formula)​

You generate traffic
and sales from magnetic organic marketing and social media

Sound too good to be true? 

We’re here to tell you it’s possible. We’re here to help you achieve the success you know deep down you deserve.

INTRODUCING

The complete eCommerce marketing program to help you sell more on your online store.

A NOTE FROM CO-FOUNDER MEGAN

When I started my own marketing agency, sure I worked long hours, put in all nighters and had regular shower cries — but I had staff, a rooftop office and a rolodex of clients all paying retainers.

Things were looking good. I had achieved everything I had worked so hard towards.

But I wasn’t happy. 

Amidst having a baby (and 4 devastating miscarriages) I decided to focus on my family and close up the agency. AKA dramatically fire all my staff and clients overnight. Yup, I did that.

I kept a few consulting clients and was a stay at home yummy mummy. I was living a life, that on the outside, looked perfect.

But on the inside I felt like the biggest failure. 

A few weeks after I had closed my agency — I realised that my unhappiness wasn’t due to the pressures of being a working mum. It was much closer to home.

And my marriage crumbled. 

Hello unemployed (unemployable) single motherhood.

I went back to consulting and would work in between taking my son to school and crying on my wardrobe floor. I had never felt so alone. I said yes to a lot of clients that I should of said no to. I partnered with people I shouldn’t have.

My life felt like one big f*&king mess.

And the universe provided. I was asked to organise and speak at an international Facebook ads conference (this is where I met Karyn actually!)

I was in a room of agency owners who I looked up to – and they were looking up to — ME?

It wasn’t until I started mentoring other agency owners that I realised I had a natural talent for eComm. What others struggled with, seemed like common sense to me.

I started working with my own eCommerce clients and got killer results. My dream career – consulting to global brands, travelling the world (business-class) and speaking internationally.

 

But — I reached a point where I couldn’t ignore that feeling that made me question if there was more that I could give.

The problem was that emerging and small business owners can’t afford to hire me to work 1:1 with them to grow and scale their business.

Entrepreneurs with heart and soul are going to change the world. 

I wanted to empower you to get the same results. I wanted to help you play on a level playing field with the big guys.

Whether I’m working with a client generating thousands of dollars in sales every day, or a client who is just starting out, I can tell you they all struggle with the same things — and the successful ones all learn to master the same things.

So I teamed up with fellow eComm Queen, Karyn, and together we developed a framework to show you exactly what it takes to have an online store – and we hold your hand through the entire journey.

eComm Ignitor was born from a desire to help you rise up, step up and SLAY! 

HOW DOES ECOMM IGNITOR HELP YOU Slay? 

eComm Ignitor is a self paced learning program where we help you generate more sales with consistency, clarity and confidence.

We walk you through the exact methodologies we’ve used to grow our clients online stores (and our own).

You will be empowered with systems, structures and a real strategy that works so you can step up and slay, and you’ll have lifetime access to revisit the content at any time.

It’s time to shine and stop being the internet’s best kept secret. You’ll know what to focus on, and what to stop wasting time on.

Let’s take a look at what you’re going to learn

eComm Ignitor includes 8 core training modules. All course materials including the lesson videos, workbooks, checklists and templates are housed within our online portal.

MODULE ONE

Know Your Numbers

Numbers show us the truth. By looking at the numbers you can’t let your personal opinion, emotions or bias get in the way of the data.

Everything in eComm is literally just numbers. You can track and measure everything – but that doesn’t mean you should.

In this module you will learn:

  • Which are the important numbers to measure
  • How to install tracking tools
  • The exact formulas to calculate your performance

    Perhaps the biggest mistake we see people make in their business is they drive traffic to a site that isn’t ready for it. It’s like turning on a tap without having any buckets in place to capture the water.

    In this module you will learn:

    • How to optimise your website for traffic
    • How to make sure you’re ready to turn visitors into customers
    • All the techy stuff you need to get right

    MODULE TWO

    Traffic Ready

    MODULE TWO

    Traffic Ready

    Perhaps the biggest mistake we see people make in their business is they drive traffic to a site that isn’t ready for it. It’s like turning on a tap without having any buckets in place to capture the water.

    In this module you will learn:

    • How to optimise your website for traffic
    • How to make sure you’re ready to turn visitors into customers
    • All the techy stuff you need to get right 

    MODULE THREE

    Refining Your Audience

    If you try to be everything to everyone, you will be nothing to no-one.

    In this module you will learn:

    • How to get valuable insights from your existing high value customers
    • Tech tools to find hidden insights on your audience
    • How to get crystal clear on who is going to spend money with you

    People don’t buy your product, they buy what it will do for them and how it will make them feel.

    In this module you will learn:

    • The framework that we use to get really clear on  messaging
    • What to say to get your audience to buy without feeling sold to
    • How to create a message library to use throughout your marketing

    MODULE FOUR

    Messaging

    MODULE FOUR

    Messaging

    People don’t buy your product, they buy what it will do for them and how it will make them feel.

    In this module you will:

    • The framework that we use to get really clear on  messaging
    • What to say to get your audience to buy without feeling sold to
    • How to create a message library to use throughout your marketing 

    MODULE FIVE

    Content That Converts

    So often ecommerce entrepreneurs will forget to post content for days – or even weeks – or they will post something in the moment, without thinking about the strategy behind what they are posting.

    In this module you will learn:

    • How to approach your content strategically and holistically
    • How to develop a content strategy that delivers unique, magnetic and engaging content
    • How to authentically align people with you brand and your product

    If Facebook or Instagram disappeared what would happen to your business? You own your email list and email converts. In fact ROI of email is nearly 4000%.

    In this module you will learn:

    • How to setup automated email sequences
    • How to deliver broadcasts based on your current campaigns and content schedule
    • How to write emails that get people to buy without feeling sold to

      MODULE SIX

      Email Mastery

      MODULE SIX

      Email Mastery

      If Facebook or Instagram disappeared what would happen to your business? You own your email list and email converts. In fact ROI of email is nearly 4000%.

      In this module you will learn: 

      • How to setup automated email sequences
      • How to deliver broadcasts based on your current campaigns and content schedule 
      • How to write emails that get people to buy without feeling sold to

        MODULE SEVEN

        Facebook Ads That Work

        Once your site is ready for traffic is time to turn those taps on!

        You are ready for Facebook ads.

        In this module you will learn:

        • How to setup Facebook ads specifically for eComm
        • How to retarget people so they come back and buy
        • How to test, measure and tweak your ads so they make you a positive return on investment

        Once you have your audience nailed, your messaging right, website traffic ready and Facebook ads up and running it’s time to optimise everything and scale!

        In this module you will learn:

        • Ongoing daily, weekly and monthly tasks
        • How to review and tweak your Facebook ads
        • How to scale your Facebook ads
        • Bonus ad campaigns

        MODULE EIGHT

        Scale & Optimise

        MODULE EIGHT

        Scale & Optimise

        Once you have your audience nailed, your messaging right, website traffic ready and Facebook ads up and running it’s time to optimise everything and scale!

        In this module you will learn:

        • Ongoing daily, weekly and monthly tasks
        • How to review and tweak your Facebook ads
        • How to scale your Facebook ads
        • Bonus ad campaigns

            YES I’M IN! SHOW ME THE PRICE

            Yes, we offer a 14-day risk-free guarantee

            Let us tell you something.

            eComm Ignitor is the most comprehensive program that shows you how to sell more on your online store.  

            Here’s the thing.

            By the end of 14 the days you’ll have everything you need to optimise your website, create compelling content and set up a full eCommerce Facebook ad funnel ready to scale.. 

            If you don’t feel totally confident and happy with the program, you can reach out, show us the work you’ve done and we’ll happily refund your investment.

            Yes, we offer a 14-day risk-free guarantee

            Let us tell you something.

            eComm Ignitor is the most comprehensive program that shows you how to sell more on your online store.  

            Here’s the thing.

            By the end of 14 the days you’ll have everything you need to optimise your website, create compelling content and set up a full eCommerce Facebook ad funnel ready to scale.. 

            If you don’t feel totally confident and happy with the program, you can reach out, show us the work you’ve done and we’ll happily refund your investment.

            “I wanted to share a big WIN that i feel is a direct result of this program. I ran a targeted campaign for my business for 3 days and invested $69. The return on that 3 day ad is now sitting at $5100.”

            Rylee Venables

            Owner, Ju Ju Tea

            “What I need is a time machine. What others need is to find you at the start of their e-comm journey. I’ve been adding up how much I’ve wasted on other people/services who didn’t have the expertise I needed.”

            Patrice

            Owner, Zurii

            “Sales are definitely increasing… I really didn’t understand how much there is to eCommerce… you’ve saved me so much time”. Tracey went on to have her best month ever straight out of Ignitor and smashed her monthly target by 180%!

            Tracey Hickmott

            Owner, Natural Approach

            MEET YOUR Unstoppable  TRAINERS

            Megan Winter

            Hey, I’m Megan. 

            I strongly believe the world doesn’t need more mass-produced crap. I am committed to using my eCommerce super-powers for good and love helping ethically-produced, heart-centred, soul-driven online stores to achieve more income and make more impact.

            I’ve worked with global brands such as Lexus and Heineken, I’ve spoken internationally, mentored other agency owners and been given an ADMA award for data-driven digital marketing and advertising.

            Karyn Parkinson

            Hi I’m Karyn, Karyn with a Y! When I’m not behind a computer you’ll find me at the beach with my husband and 2 Labradoodles or hitting the Rollery Derby track as Pink Fury.

            I help businesses, big and small, to grow traffic to their site and increase their bottom line.

            My passion, however, lies in teaching small business owners to do it for themselves. I made so many mistakes with my first business and wasted soooo much money! I love being able to share my knowledge and stop others making the mistakes I did.

            JOIN ECOMM IGNITOR TODAY AND GET…

            THE FULL ECOMM IGNITOR TRAINING PROGRAM 

            ($5,000 value)

            You’ll get access to all 8 core training modules, all course materials including the lesson videos, workbooks, checklists and templates – everything you need to start selling more on your online store

            Implementation Modules showing you how to sell more on your online store.

            Tech and Tools you need and how to access and activated them. Don’t worry, you don’t need to be techy at all. 

            Videos, templates, workbooks and checklists so you know exactly what you need to to. 

            Plus, these incredible bonuses…

            Bonus One

            Shopify Toolkit

            This is our little black book of Shopify! We outline our favourite tried and tested Shopify themes and extensions. 

            We list our favourite apps for carts, bundles, order bumps and more so you can cut through the long list of options available and get straight to the ones that work. 

            Value $97

            Ready To Use Trust Icons

            With these ready to use trust icons, you’ll be able to instantly add trust and credibility to your website.

            • Free shipping icons
            • Guarantee icons
            • Handmade icons
            • Secure checkout icons
            • Plus many more!

            Value $197

            Bonus Two

            Bonus Two

            Ready To Use Trust Icons

            With these ready to use trust icons, you’ll be able to instantly add trust and credibility to your website.

            • Free shipping icons
            • Guarantee icons
            • Handmade icons
            • Secure checkout icons
            • Plus many more!

            Value $197

            Bonus Three

            The Perfect Page Blueprint

            Our blueprint for the perfect page layout for optimal conversions. Includes the following pages:

            • Home page
            • Category pages
            • Product pages
            • Cart page

            Value $97

            Beautiful Stock Image Library

            Get free access to the Atelier 21 beautiful stock image library. Ready to use photos perfect for your social media posts and Facebook ads.

            3 Months access to the full library of 2500+ images!

            Value $350

            Bonus Four

            Bonus Four

            Beautiful Stock Image Library

            Get free access to the Atelier 21 beautiful stock image library. Ready to use photos perfect for your social media posts and Facebook ads.

            3 Months access to the full library of 2500+ images!

            Value $350

            When you add it all up, that’s a value of over $5,741

            But when you enrol today, you’ll get access for just:

            All pricing in Australian Dollars and includes GST for Australian residents.

            What our successful students asked before joining eComm Ignitor

            Q: How long do I have access to the content for?

            A: You have lifetime access to the learning portal so you can access it as many times as you like, whenever you like. It never expires.

            Q: How is the content delivered?

            A: The content all lives in one private online portal which you will have a login to. Each module has videos, workbooks, and (where applicable) templates and screen share explainer videos. 

            Q: How much time will I need to invest in the course?

            A: This is a self-paced course meaning you can do it whenever and where ever you like. Plus you get lifetime access to the content so there is no rush.

            Q: Is there a payment plan?

            A: Yes, instead of paying in one lump sum you can pay in 3 smaller amounts, however, an admin fee is included in the amount.

            Q: Can I still get support if I need it?

            A: Yes, as a student of Unstoppable U you can purchase one on one support at discounted rates.

            Q: Which website platforms do you cover?

            A: Most of the content is relevant, regardless of which website platform you are using, however for the technical setup of pixels and Facebook ad integration we will be showing examples using both Shopify and WordPress with WooCommerce. 

            Unstoppable U Alumni Celebrations

            Tracey – Natural Approach

            All pricing in Australian Dollars and includes GST for Australian residents.