LIFETIME ACCESS TO CONTENT INCLUDING UPDATES
LEARN HOW TO
SELL MORE ON YOUR
ONLINE STORE
complete online course
LIFETIME ACCESS TO CONTENT
Re-watch content over and over. Including all future updates
ECOMMERCE SPECIFIC TRAINING
Taught by top Australian leaders in the eCommerce marketing industry
CONNECTED COMMUNITY
Benefit from a community of like minded online store owners
I almost don’t want to share just how good this course is because I feel like I have a secret advantage over other e-commerce stores!
Inside the eComm Ignitor Program…
eComm Ignitor includes 8 core training modules. All course materials including the lesson videos, workbooks, checklists and templates are housed within our online portal. You have lifetime access to this material, including any future updates!
MODULE 1: PROFIT PLANNING
Everything in eComm is literally just numbers. You can track and measure everything – but that doesn’t mean you should.
In this module you will learn:
- Which are the important numbers to measure
- How to install tracking tools
- The exact formulas to calculate your performance
- How to plan for profit and growth
MODULE 2: AUDIENCE INSIGHTS
If you try to be everything to everyone, you will be nothing to no-one.
In this module you will learn:
- How to get valuable insights from your existing high value customers
- Tech tools to find hidden insights on your audience
- How to get crystal clear on who is going to spend money with you
MODULE 3: MAGNETIC MESSAGING
People don’t buy your product, they buy what it will do for them and how it will make them feel.
In this module you will learn:
- The framework that we use to get really clear on messaging
- What to say to get your audience to buy without feeling sold to
- How to create a message library to use throughout your marketing
MODULE 4: TRAFFIC READY
Perhaps the biggest mistake we see people make in their business is they drive traffic to a website that isn’t ready for it. It’s like turning on a tap without having any buckets in place to capture the water.
In this module you will learn:
- How to optimise your website for traffic
- How to make sure you’re ready to turn visitors into customers
- All the techy stuff you need to get right
MODULE 5: CONTENT CREATION
Have you ever forgotten to post content for a few days – or even weeks? Or maybe you just post something in the moment, without thinking about your strategy?
In this module you will learn:
- How to create an easy to follow content schedule
- How to post content that is unique, magnetic and engaging
- How to authentically align people with you brand and your product
MODULE 6: EMAIL MASTERY
If Facebook or Instagram disappeared what would happen to your business? You own your email list and email converts.
In this module you will learn:
- How to setup automated email sequences
- How to deliver broadcasts based on your current campaigns and content schedule
- How to write emails that get people to buy without feeling sold to
MODULE 7: FACEBOOK AD FUNNELS
Once your site is ready for traffic is time to turn those taps on!
You are ready for Facebook ads.
In this module you will learn:
- How to setup Facebook ads specifically for eComm
- How to retarget people so they come back and buy
- How to test, measure and tweak your ads so they make you a positive return on investment
MODULE 8: OPTIMISE + SCALE
Once you have your audience nailed, your messaging right, website traffic ready and Facebook ads up and running it’s time to optimise everything and scale!
In this module you will learn:
- Ongoing daily, weekly and monthly tasks
- How to review and tweak your Facebook ads
- How to scale your Facebook ads
- Bonus ad campaigns
PLUS an exclusive invite to our eComm Ignitor student Facebook group.
This is your place to celebrate, connect and share. Our students connect with, learn from and support each. Plus ome beautiful friendships and successful collaborations have been born out of the community.
ALSO INCLUDES…
SHOPIFY TOOLKIT
This is our little black book of Shopify! We outline our favourite tried and tested Shopify themes and extensions.
We list our favourite apps for carts, bundles, order bumps and more so you can cut through the long list of options available and get straight to the ones that work.
Value $297
THE PERFECT PAGE BLUEPRINT
Our blueprint for the perfect page layout for optimal conversions. For us with any website platform.
Includes the following pages:
- Home page
- Category pages
- Product pages
- Cart page
Value $197
“I wanted to share a big WIN that i feel is a direct result of this program. I ran a targeted campaign for my business for 3 days and invested $69. The return on that 3 day ad is now sitting at $5100.”
“What I need is a time machine. What others need is to find you at the start of their e-comm journey. I’ve been adding up how much I’ve wasted on other people/services who didn’t have the expertise I needed.”
“Sales are definitely increasing… I really didn’t understand how much there is to eCommerce… you’ve saved me so much time”. Tracey went on to have her best month ever straight out of Ignitor and smashed her monthly target by 180%!
JOIN ECOMM IGNITOR TODAY AND GET…
All 8 comprehensive training modules
Workbooks, checklists + templates
Perfect Page Blueprint + Shopify Toolkit
Training by top industry leaders
Private Facebook student group
Lifetime access to content including future updates
When you add it all up, that’s a value of over $14,076
But when you enrol today, you’ll get access for just:
3 MONTHLY PAYMENTS OF
- Everything you need to grow and scale your online store to $10k+ per month
- A complete blueprint of what to do when with daily, weekly and monthly tasks
- Lifetime access to the online learning portal
- Step by step how to and implementation videos
- Plus you’ll also receive:
- Awesome community inside the eComm Ignitor student group
- Done for you templates, worksheets, checklists & calendars
1 SINGLE PAYMENT
- Everything you need to grow and scale your online store to $10k+ per month
- A complete blueprint of what to do when with daily, weekly and monthly tasks
- Lifetime access to the online learning portal
- Step by step how to and implementation videos
- Plus you’ll also receive:
- Awesome community inside the eComm Ignitor Alumni student group
- Done for you templates, worksheets, checklists & calendars
- Save $244 when you pay in full
All pricing in Australian Dollars and includes GST for Australian residents.
Just wanted to say I’m loving your content. I wish I had this a year ago when I started selling on Shopify! Would have saved myself thousands.
I really had no idea I would be able to learn so much technology and new skills to use across the business and feel very lucky to have come across Megan, Karyn and the Ecomm Ignitor Programme.
Yes, we offer a 14-day risk-free guarantee
Let us tell you something.
eComm Ignitor is the most comprehensive program that shows you how to sell more on your online store.
Here’s the thing. We want you to be happy.
If you don’t feel totally confident and happy with the program, after 14 days you can reach out, show us the work you’ve done and we’ll happily refund your investment.
Unstoppable U Alumni Celebrations
Tracey – Natural Approach
Rachel – Australian Natural Protein Company
Meet Kim Burbridge
https://www.burbridgeandburke.com/
“Before eComm Ignitor I felt lost, frustrated, overwhelmed and out of my depth.
After doing this course I now feel Unstoppable!
I feel confident, knowledgeable, successful and totally equipped to smash our goals!
The investment is worth every cent!
If you are someone who wants to know how to take control of your online business, Karyn and Megan will absolutely guide you through how, why and what and all that is left is for you to follow through.
I almost don’t want to share just how good this course is because I feel like I have a secret advantage over other e-commerce stores, but there is room for everyone to succeed!
I knew it was just what I needed to get our little business out into the world, and I was right!”
“After a killer BFCM campaign and continuing sales this week I am certainly feeling unstoppable! The course was absolutely incredible, not to mention the ongoing support. Huge thanks to you Megan and Karyn for everything you do”
MEET Colleen Jackson
rideproudclothing.com
Before eComm Ignitor I felt overwhelmed.
I was already over 12 months into my business and I had done a lot of research. I knew a lot of what should be done and had made a start at some of it.
But there is so much!!
I didn’t know where I should put my focus or what was important or what could wait or what shouldn’t.
After doing this course I now feel confident.
And under control (most of the time). Although I’ve still not implemented everything I know what needs to be done and the priority of it.
If you’re serious about your business and know you have a great product but don’t know how to progress it, I’d say DO THE COURSE!.
But there is a disclaimer to this.
You need to do the work. All the work – and there is a lot of it. The course starts slow(ish), but ramps up, so keep up. Even if you think it’s not relevant to you, still do the work. You might be surprised what becomes relevant.
Have some faith.
It all comes together in the end and if you’ve done the work it makes it all a whole lot easier.
“By nature I question everything but these guys are excellent teachers. Their training videos are comprehensive and easily understood. You’re left with an extensive library of information that continues to grow and be updated.
My advice … rip into it.”
MEET Gina Galvin
Kitmaii.com.au
“Before eComm Ignitor I felt quite lost and overwhelmed. I was working very hard but had no real plan or strategy for the business, trying to juggle and do everything myself. Sourcing products, website design, social media, marketing, packaging, selling, customer service etc. etc. I knew I had good products and really believed in what I wanted to do, but just didn’t know how to go about it.
After doing this course I now feel so much more in control and confident about what I’m doing. I still have a lot to learn and implement, but I now feel I know how to plan, manage my time and work much more efficiently. How to break large tasks down into smaller chunks and follow through. How to plan Social Media, ad campaigns and promotions and take advantage of the important times throughout the year.
Ecommerce Ignitor is extremely comprehensive and full of information on every subject you could think of for eCommerce. You will need to schedule time each week for digesting the course material and putting the teachings into practice. However, you will have lifetime access to the material so you can go back and re-read/re-watch material at any time – you will always learn something new.
Megan and Karyn are such talented and giving mentors. They go out of their way to be available to help, make the material clear and easy to understand and it’s really good fun.”
MEET Elizabeth Bettridge
gifts4all.com.au
“Before eComm Ignitor I felt overwhelmed, lost and confused in the world of e-commerce.
Wow I have learnt soooo much. Sorted out issues with my website, learnt about emailing, Messaging, Social Media and finally Facebook Ads.
What an amazing journey. It continues but this is a fabulous start.
To anyone who is thinking about doing the course I would say DO IT. Yes it costs money but it is an investment for the future of your business.
It is a brilliant course as long as you are an “action taker”. There is no point in only “listening”.
The rewards of learning are always HUGE.”
What our successful students asked before joining eComm Ignitor
Q: How long do I have access to the content for?
A: You have lifetime access to the learning portal so you can access it as many times as you like, whenever you like. It never expires.
Q: Why did you create this course?
A: We are highly respected (and highly paid) eCommerce consultants and we also run a boutique eCommerce growth agency. We love working with large eCommerce brands. But… we found there was a massive gap in the advice that was being given to emerging online store owners. So we built this course to teach you what we do, in our agency, with our clients, day-in and day-out so you can do it for yourself.
Q: How is the content delivered?
A: The content all lives in one private online portal which you will have a login to. Each module has videos, workbooks, and (where applicable) templates and screen share explainer videos.
Q: What if I have questions?
A: Our Facebook group is super engaged. Our students, mentors and alumni all support, connect and share with each other. Plus Karyn and Megan hang out in the Facebook group too.
Q: How much time will I need to invest in the course?
A: This is a self-paced course meaning you can do it whenever and where ever you like. Plus you get lifetime access to the content so there is no rush. Some people dive in and get it done within a few weeks, some people do it around their side-hustle and family so it takes them a little longer.
Q: Is there a payment plan?
A: Yes, instead of paying in one lump sum you can pay in 3 smaller amounts, however, an admin fee is included in the amount.
Q: Which website platforms do you cover?
A: Most of the content is relevant, regardless of which website platform you are using, however for the technical setup of pixels and Facebook catalogue integration we will be showing examples using both Shopify and WordPress with WooCommerce.
Q: Can you do it for me?
A: We do work directly with clients and our fees start at $5k a month. We’d much rather emerging business owners put their previous resources into learning the core skills to grow their business themselves… so when you do outsource it you can spot a BS’er.
Q: What if I need help to implement some of the things you recommend?
A: We do share screen-shares and step-by-step guides for most of the setup you need to do. However, if you simply don’t have the capacity to do it yourself (photography for example) we do have a list of trusted providers we can put you in touch with.
Megan Winter
Hey, I’m Megan.
I strongly believe the world doesn’t need more mass-produced crap.
I’ve worked with global brands such as Lexus and Heineken, I’ve spoken internationally, mentored other agency owners and been given an ADMA award for data-driven digital marketing and advertising.
And, I’m committed to teaching emerging purpose-driven eCommerce Entrepreneurs exactly how to achieve the success they know they deserve.
Karyn Parkinson
Hi I’m Karyn, Karyn with a Y! When I’m not behind a computer you’ll find me at the beach with my husband and 2 Labradoodles or hitting the Rollery Derby track as Pink Fury.
I help businesses, big and small, to grow traffic to their site and increase their bottom line.
My passion, however, lies in teaching small business owners to do it for themselves. I made so many mistakes with my first business and wasted soooo much money! I love being able to share my knowledge and stop others making the mistakes I did.
